Competition in the business world


Competition is inevitable, it cannot be taken away even when  an individual or organization is at the top of the game. It is everywhere in everything (schools, organizations, businesses, sports etc). It is what makes the world exciting due to the frequent change that comes with it.

In the business world, every organization or business owner are looking for ways, means and method of uping their game (product/service) in other to be or get to the top of the market. Each organization see the other organizations that market similar product/service as a rival that they need to defeat to be the best.

There are approaches to how an organization can thrive as well as survive in the competition of the business world. It takes knowledge, experience and thoughtful approach to bring it to light.

There is the proactive approach, alliance approach and Invincibility approach.

  • The proactive approach is when an organization uses their manpower to make things happen to rather than reacting to other changes from external factors in the business. The organization has the take charge attitude towards their business, they control the business based on their desired goal. This approach allows the organization to maintain control of the market due to the level of control they have on the market. It makes the market have respond to the activities of the organization.
  • The alliance approach: In this approach, an organization that lacks the active force to compete with other organizations can seek a form of parternship with their competitors in which both parties benefits (making it a win-win situation). In regards to an organization trying to form a partnership with another organization but fails; such organization can find another smaller organization that is also failing to stay in the competitive market, and tend together they can form an alliance which keeps them in the market. 
  • The invincibility approach: This approach is more tricky and not easily seen by other organizations. Using this approach, an organization that knows the weakness of its competitors uses it to it advantage. The organization does what the other organizations cannot do, they dwell on the weakness of their competitors using it to push them out of the market. 
The best approach to consider when dealing with competitors is the Invincibility approach. 

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